Spring Festival Highlights | China’s Joyful Spring Shopping Campaign Boosts Holiday Consumption

China’s 2026 Spring Festival holiday saw consumption surge through the “Joyful Spring Shopping” initiative, with Hainan’s duty-free sales reaching 970 million yuan in the first four days, up 15.8%. The campaign, launched by nine government departments, integrated trade-in subsidies totaling 62.5 billion yuan with expanded tax refund services. International flight bookings to China surged over 400%, supported by enhanced payment services and multilingual festival guides. The festivities highlighted China’s consumption vitality and its role in driving global economic activity. (Photo/CCTV News)

By Wang Xinyuan,Li Yuanyuan,Wu Hang(intern)/ China Youth DailySource: CCTV News